A Milestone in the Industry
Website for HANS KOHLER AG
Expertises
Technologies
  • Vendure
  • DatoCMS
  • SvelteKit
  • GPT

With a modern, state-of-the-art, headless architecture, we have successfully elevated the shopping experience for HANS KOHLER AG to a new level. Built from scratch with Vendure, DatoCMS, and SvelteKit, this custom-designed platform is now optimised to serve both B2B and B2C customer needs.

As a team, the ability to shift perspectives must be ensured in order to adapt business models across all departments of a company and continuously create added value within the customer’s ecosystem as part of a market-oriented corporate strategy. In this, Liip has supported us as a technology partner with the launch of our new online platform, implementing the development in a visionary, efficient, and sustainable way.

Marco Borter
CEO of HANS KOHLER AG

Hans Kohler AG’s New E-Commerce Platform

Traditionally, digital solutions in steel trading were hard to find. Now, HANS KOHLER AG’s new platform—created with Liip and atedo AG—offers an intuitive experience for both B2B and B2C customers. With custom features like pipe cutting, ERP integration, and a ChatGPT assistant, users can quickly find what they need.

Discover the new e-commerce platform

Crafting the kohler.ch Webshop: Tools, Architecture and Innovations

The Open Source E-Commerce Framework Vendure formed a customisable e-commerce core, while DatoCMS ensured integrated content management. The frontend, powered by SvelteKit and Houdini, provided efficient performance. This approach allowed us to build a flexible, feature-rich platform tailored to the user’s needs.

Get an inside look at how we built the kohler.ch webshop

Refining Our Product Detail Page: Lessons from User Testing

User testing was key to refining the platform for kohler.ch. Initial feedback revealed issues with finding the right product at a glance. We addressed these by introducing inline filtering and unifying the mobile and desktop experiences. These changes improved usability and efficiency, emphasising the importance of user testing.

Discover how user testing can elevate your design process

The go-live of this project marks an important milestone in an ambitious journey full of challenges and visions. The exemplary collaboration and mutual trust among all parties were just as crucial as the right prioritization. I am especially proud of the highly motivated teams on all sides, whose commitment and perseverance made this success possible.

Marc BrĂźhwiler
Kohler.ch project Product Owner at Liip

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